EQ Inc

EQ Inc., creates and targets customized audience segments using location-based behavior signals, advanced data analytics, and proprietary software in Canada, the United States, and internationally. The company's products include Atom, a proprietary programmatic media buying platform, which enables to purchase targeted media for its clients to influence consumer behavior; and LOCUS, a proprietary automated data processing technology that enables to manage data at scale and enrich those data with proprietary first party and third party data. It also provides integrated digital marketing solutions. The company was formerly known as Cyberplex Inc. and changed its name to EQ Inc. in June 2013. EQ Inc. was incorporated in 1995 and is headquartered in Toronto, Canada.